A budget-friendly smartwatch and an economical supermarket ketchup have been recognized among the top products of 2025 after rigorous testing by consumer group Which?. The organization evaluated over 2,000 products and curated a list of the top 50 that excelled in various aspects. These products were praised for their quality, innovation, and affordability.
Leading the list is the Amazfit Bip 6 smartwatch, priced at under £63 in certain locations. This smartwatch, significantly cheaper than Apple’s offerings, impressed Which? with its exercise-tracking features and GPS capabilities. Described as a “revelation” for its quality and functionality, the Bip 6 received top ratings for ease of use and screen quality, emphasizing its value for money.
Ranked third is Asda’s Classic Tomato Ketchup, lauded for its rich tomato flavor and well-balanced sweetness. Despite costing around 70% less per 100g compared to the popular Heinz ketchup, Asda’s version matched its taste in a consumer test, highlighting its affordability without compromising on flavor.
Skoda’s Elroq electric car claimed the second spot, standing out as the most expensive product in the top 50, priced at over £30,000. Which? praised the SUV for its cost-effectiveness in terms of both purchase and running costs, emphasizing its premium quality and performance.
Additionally, Aldi’s Magnum Premium Washing Up Liquid secured the tenth position, outperforming its pricier competitor Fairy Original. Priced at 95p for a 500ml bottle, Aldi’s offering scored well in the rankings, reflecting the brand’s commitment to providing quality products at affordable prices.
The remaining products in the top 50 range from household appliances and cutting-edge technology to everyday essentials like a duvet, pushchair, and chainsaw. Harry Rose, the editor of Which? Magazine, noted that the standout products of 2025 focused on enhancing home life with a blend of quality, convenience, and enjoyment, catering to consumers’ evolving preferences for enriching experiences.
Overall, the top 50 products highlighted by Which? reflect a diverse range of items that have excelled in performance, reliability, energy efficiency, and value for money, showcasing the best offerings in the market for the year.